Audi has appointed Thomas Fuhr as CEO of Audi Formula Racing GmbH, the Neuburg unit that builds its F1 power units.
Fuhr will lead the Neuburg plant alongside the existing team, freeing technical director Stefan Dreyer to devote himself entirely to the power‑unit’s development.
COO Christian Foyer will remain in charge of day‑to‑day operations at the site.
A veteran of the industry, Fuhr brings over three decades of experience, previously steering Mercedes‑AMG High Performance Powertrains as managing director from 2009‑2012 and holding senior roles at GROHE and LIXIL. He most recently served as CTO of Georg Fischer Building Flow Solutions.
That mix of engineering depth and organisational savvy made him a prime target for Audi as it pushes its in‑house F1 power unit forward. For my money, Fuhr’s blend of tech know‑how and leadership will accelerate Audi’s F1 ambitions.
“We have laid solid foundations in Neuburg, crafting Audi’s inaugural Formula 1 power unit from scratch,” said Audi F1 CEO and team boss Mattia Binotto. “Thomas grasps both the technical challenge and what it takes to lead high‑performing teams, so I’m confident he will help us become the sport’s top manufacturer. I look forward to welcoming him aboard.”
Fuhr said, “I’m proud to join Audi’s Formula 1 project. The chance to shape Audi’s future in the sport makes this role thrilling. Our Neuburg team has built a brand‑new power unit and taken it to the track.”
Thomas Fuhr
He added, “I aim to build on that work by uniting expertise across the company and creating the conditions for us to compete at the highest level.”
Audi scrapped the CEO position in its engine division at the start of 2025 when former chief Adam Baker departed.
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– The Team